New updates to GrowthLoop
Hey GrowthLoopers!
We have lots of new features on GrowthLoop to report on. Let's get to them:
new Marve column descriptions
You can now use the power of AI to automatically generate appropriate descriptions for your dataset fields (aka, table columns). To have this feature turned on, contact your GrowthLoop rep and ask them to enable Marve on your account.
Once Marve is enabled for a specific Dataset Group (DSG) (you need to turn it on for each DSG individually), any audience that you build on top of that DSG will start showing column descriptions as you see in the image below.
new A single view for all audience exports
Now you can see all of your audience exports and impacted customers in a single view. Contact your GrowthLoop rep to have the Activity menu enabled on your account.
Once you navigate to the Activity page, you'll see a list of results as follows:
In the above photo, you can see the:
* Audience Name
* Destination it's exported to
* The status of the export
* Total count of customers added or removed from the list
You can also use the filters above the table to filter for a specific audience or destination or based on the export status:
new You can now export your audiences to 2 new destinations
Similar to all other supported destinations on GrowthLoop, you can now set up new destinations and export your audiences to them. These are:
1. Genesys
new Signal Route support for Pardot
You can now set up a Signal Route for Pardot - also known as Marketing Cloud Engagement by Salesforce.
Simply set up Pardot as a destination first and then head over to your Signal Router menu and set up a signal route to Pardot.