Hey GrowthLoopers!

We have new features and improvements on GrowthLoop to report on.

NEW New destinations & signal routes

You can now export audiences to new destinations and have signal syncs to additional destinations.

New Destinations:
1. Rokt - Rokt is the solution that Ecommerce companies are utilizing to provide their customers with relevant offers from top brands.

Signal Route Support for:
1. Rokt
2. Pinterest Conversions

New Composite Keys are here

This feature is a little more on the technical side and it might only be relevant to organizations with more complex data in their data warehouse. 

In short, a composite key (in database design) is a candidate key that consists of 2 or more attributes (i.e., table columns) that together uniquely identify an entity occurrence (i.e., table row).

So now you can define composite keys as your unique identifier when setting up your datasets in GrowthLoop.