New Updates to GrowthLoop
Hi GrowthLoop community 👋
We are back with a few exciting new product updates for you. Let's get right to them!
new Two new destinations to export to
We're excited to bring 2 new marketing platforms you can export your audiences to.
1. Taboola.com -- used by content publishers to encourage users to view more articles on the same site, or to gain revenues for referral traffic.
2. SendGrid.com -- a cloud-based SMTP service that helps businesses handle multiple, large and bulk emails through API calls.
new Exporting "system level fields"
If you've ever exported audiences in the past, you'll notice that certain destinations (eg, email platforms, data warehouses... etc) support sending over additional fields per user.
These fields usually include user properties such as city, gender, device_id or any other properties you track for your users. They further help you better filter your users on the destination and personalize your messages to them.
At GrowthLoop, we've decided to extend that list for you. Now the list includes some system level fields, which could help you better organize yourself on the end marketing platform.
When exporting an audience you now have access to these additional system fields:
* Audience ID
* Audience Name
* Export Date
* Destination Name
And when exporting from a Journey to a destination, you'll have access to these additional fields:
* Audience ID
* Audience Name
* Export Date
* Destination Name
* Journey ID
* Journey Name
* Journey Step ID
* Journey Step Name
We hope you put these additional capabilities to use in the near future.